CloudSprint GmbH
Berlin, Germany | Founded 2019
What they do
Sales productivity tools for B2B teams
- 35 people
- €4.5M ARR
- 800+ customers
- Profitable since 2022
Current products
📧 CloudSprint Mail
Email tracking & automation
- See when prospects open emails
- Templates, scheduling, sequences
- 800+ customers
- €49/user/month
📅 CloudSprint Sync
Calendar intelligence
- Auto-logs meetings to CRM
- Meeting prep suggestions
- Added in 2021
- €29/user/month (add-on)
📊 CloudSprint Pulse (Beta)
Sales activity dashboard
- Who's active, who's stuck
- Manager visibility tool
- Launched Q4 2024
- €99/team/month
The situation
✓ Strengths
- Strong product-market fit in email tracking
- 800+ paying customers (mostly 10-50 person companies)
- €4.5M ARR, profitable
- Low churn (8% annually)
- Known brand in DACH region
⚠️ Challenges
- Growth slowing (20% YoY, was 80% in 2022)
- Bigger competitors entering (Gong, Salesloft)
- Customers asking for "AI features"
- Sales team struggling to upsell beyond Mail
- Market is moving to "all-in-one platforms"
💡 The AI bet
- Board approved €500K for AI product development
- Vela AI is the first AI-native product
- Must launch successfully or pivot strategy
- Investors watching closely
- Team's biggest launch in 3 years
Current team (35 people)
- Engineering: 12
- Sales: 8
- Marketing: 4
- Customer Success: 5
- Operations: 2
- Product: 2
- Leadership: 2
Your challenge
Launch Vela AI in 8 weeks with:
- Existing team only (no new hires)
- €20K marketing budget
- Success = €50K MRR in first 90 days